Too often we see process as constraining—something that slows things down and inhibits productivity.

Amazon Operations leader Darrell Alfonso says the opposite should be the caseAn effective process should be liberating.

“Processes are like guardrails on a curvy road. With the right protection, you can drive far faster than without them in place.”

In this discussion, we chat about the elements of effective process, how to use them to increase your productivity as an individual and as a team, and much more. Topics included:

  • Amazon’s secret for effective meetings
  • How to create highly effective processes
  • Lessons learned from working for one of the most efficient companies in the world

About the Author

Brendan Dell

Brendan Dell is an author and the founder of The Daily Creative. As a freelancer he's worked with clients like Expedia, Cvent, Panasonic, Brother, Windstream and 100+ more to build unignorable tech brands. At The Daily Creative, he shares advice and lessons to help freelancers level up.